Target Your Area – If your business is local, consider including your city or state in your domain name to make it easy for local customers to find and remember.eg. Kochiyellowpages.com
Be Memorable : There are millions of registered domain names, so having a domain that’s catchy and memorable is essential.
Make sure the name you’ve selected isn’t trademarked, copyrighted or being used by another company. It could result in a huge legal mess that could cost you a fortune, as well as your domain!
Select an Appropriate Domain Name Extension
.COM is far and away the most popular, but here are some other top extensions and how they’re often used:
.co : an abbreviation for company, commerce, and community
.info : informational sites
.net : technical, Internet infrastructure sites
.org : non-commercial organizations and non-profits
.biz : business or commercial use, like ecommerce sites
.me : blogs, resumes or personal sites
To protect your brand, you should purchase various domain extensions, as well as misspelled versions of your domain name. This prevents competitors from registering other versions and ensures your customers are directed to your website, even if they mistype it.